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Rita Neri

Early on, I experienced the typical reservations about whether or not I had the “right stuff” to succeed in a transaction oriented business. An old family friend in the insurance business counseled me on the important aspects of operating within a commissioned-based business. He told me not to concern myself with the money associated with any single transaction, but to dedicate myself to serving the needs of my client. He said that if you go out of your way to “delight” your client, the money and reputation, as a professional will follow. This single piece of information has served me well over the past 25+ years.

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